Don’t Panic…You Can Hit Your Year End Revenue Goal

It’s October.  Fiscal fourth quarter is the final chance to successfully complete your plan and support your company’s revenue targets.  If you are worried about hitting your goal before year end, you are not alone.  A lot of folks are anxious this time of year, with the start of holiday festivities, spending time with family and friends, upcoming vacations, and…hitting their goals.

Here’s a strategy to help get you back on track and knock your goal out of the park. 

Remember, buyers behave differently in fiscal Q4 than during the rest of the year.  So, if companies have a budget policy of “use it or lose it”, you stand a good chance of selling the right product at the right price in the nick of time.  

With all of that said, be gracious…give them an amazing experience and avoid the hard sell…that won’t get you any closer to achieving your goal.

By following the steps that we’ve shared, you will enjoy the holidays with peace of mind and will look forward to a prosperous new year.

 

     

Virtual Customer Service

We are in a world where nearly everything has pivoted to accommodate a virtual lifestyle and workspace.  

Virtual customer service has been around for a number of years, however, since the introduction of COVID 19, businesses that provided “live” service, whether in person or over the telephone, now offers chatbots as its primary source of customer engagement.  A chatbot is a computer program that simulates and processes human conversation—either written or spoken—allowing humans to interact with digital devices as if they were communicating with a real person.

One of the challenges with which customers face, is the frustration of engaging with chatbots long wait times to engage with a live person to get answers to their questions.  Businesses must figure out how to solve that problem and learn how they might give consumers amazing experiences.

Some employers have set up a virtual call center (VCC).  A VCC is a customer service call center where agents from around the world answer support calls.  Some agents work from home and some are in other locations; nonetheless, they are connected via virtual call center software.

Virtual customer support platforms:

  • Live chat – For customers who need a quick resolution, live chat on the company’s website is an excellent solution.  Customers will be able to converse with a customer service representative.
  • Self-serve – This platform is excellent for customers who prefer to conduct research on their own rather than live chat with a customer support representative.
  • Interactive Voice Response (IVR) – IVR is a part of the telephonic system that a business uses to interact with callers through the dial pad, keypad, or voice requests. Callers may hear statements such as, “Press 1 for English”, “Press 2 for Spanish”.
  • Email – Most companies put all of the contact information on the “Contact Us” webpage.  A team is responsible for answering customer questions via email.  This platform gives consumers a way to explain complex issues in great detail and without human interaction.
  • Phone support – This is the most common and easiest way to provide support to consumers.  Most people have one and know how to use it.

To be an industry leader and to ensure your business thrives, you must decide the best way to accommodate customer interaction on a virtual platform.  

Accurate FAQs Win Clients Every Time

Clients expect an organization’s FAQs to be accurate, current, and reliable at all times.  In fact, precise FAQs are as critical to an organization as its product or service.  Such accuracy allows customers AND employees to make careful and exact decisions that impact quality of life.

Internal Communication Has Critical Impact on Business

Employees agreeing during meeting

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What’s one of the best ways to foster creativity and growth in the workplace?  Dismantling silos and building internal bridges.

Members of various corporate C-Suites are beginning to recognize that silos are a major factor that prevent companies from hitting growth and profit targets.  Not only that, they understand that silos are partially responsible for key employees not reaching their full potential and losing them to competitors.  

The term ‘silo’ has been used in the corporate arena for the last 30 years.  It is borrowed from what we know as farm silos which store grain for farmers.   When you look at farm silos, they have no windows, they have limited points of entrance, and in older silos, the grain cannot be easily extracted.  How ironic.  The instrument that is used to store a product to sell at a later date for profit is the same instrument that obstructs the full life and fervor of the farm.  The same is true when applied to companies.

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Employees Are a Company’s Most Important Asset

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During one of my recent training sessions, several participants were surprised to hear me say that employees, not customers, are a company’s most valued asset.  Customers are second.

When employees understand and champion the corporate mission, vision, and core values, their work will reflect what they believe in.  They will be engaged and motivated…in fact, they’ll give such incredible experiences that customers will want to keep coming back to buy more goods and services.  Employees are the key to creating loyal customers and an endless referral source.

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